CIC energiGUNE, the Basque research centre of reference in electrochemical and thermal energy storage and a member of the Basque Research & Technology Alliance BRTA, has launched its new website as a meeting point and reference for research, business and talent in the field of energy storage. This new tool will enable it to update its digital positioning for all its target audiences, thereby aligning its image as an international benchmark to its digital image.
The launch of the new website also marks the culmination of the process of redesigning the CIC energiGUNE brand, which includes revamping the logo - adding the reference to the BRTA - and incorporating it into its various graphic and audiovisual media. Similarly, the slogan "Making sustainability real" has been adopted as a permanent reference to the research centre´s commitment to environmental, economic and social sustainability.
Many different criteria, including content optimisation and elements that are nowadays routinely taken for granted such as a responsive web design, have been taken into account in the planning of the new website, which is accessible as from today. Stand-out features of the new design include its user-friendliness, with intuitive navigation and the ability to find information of interest easily and quickly. The site is structured around three main sections, each of which is focused on one of the three main target areas: science, business and talent. There are also two general sections focused on CIC energiGUNE corporate information and scientific outreach and communication to industry and society (Media Center).
The Research section provides information on all the projects currently being worked on by the centre and its team of over 120 researchers - in addition to a further 40 undergraduate and master´s students and interns - and details the research lines and groups in the two main areas of activity: electrochemical storage and thermal storage. Specific information is also provided on the center´s facilities, including the cell prototyping and characterisation platforms, considered to be the best in southern Europe.
The team of researchers, which includes renowned scientists such as Michel Armand, Elena Palomo and Steve Visco, has its own space within this section, thus opening up avenues for relations between professionals to consolidate current lines of research and publicise the cutting-edge research that has positioned the centre as one of the best in its field.